industry workshops
TrinityP3 currently runs industry workshops in conjunction with some of APAC’s largest media networks. Check here for upcoming workshops and dates throughout the year.
TrinityP3 Budget Maximisation Workshops 2009
Melbourne - Wednesday 11th February
Sydney - Wednesday 18th February
Singapore - Wednesday 4th March
Half day, industry workshops to provide insights into making creativity work harder and how a tighter budget in 2009 does not have to affect your marketing impact
During the 3 hour workshop we will explore: 1. Scope of Work Analysis - clearly setting your requirements 2. Agency Remuneration - making sure you get what you pay for 3. Agency Performance Evaluation - moving to a performance based model 4. Maximising Media - don’t just buy cheaper, buy better 5. Production Efficiencies - identifying opportunities to reduce cost and risk 6. Reviewing Supplier Contracts - deliver greater value at no extra cost 7. Digital Media Management - making the most of the opportunity 8. Identifying Black Holes - case studies on how sustainable savings have been achieved
For more information, download a Booking Form for Australia here
For more information, download a Booking Form for Singapore here
Past workshops include:
TrinityP3 TV Production Workshops for Advertisers 2008
Melbourne - Tuesday 7th October
Sydney - Thursday 9th October & Wednesday 15th October
Half day, industry workshops run in conjunction with Nine Network, Melbourne and Sydney
Practical steps to achieve increased performance
Receive a 50-page work-book, a practical “how-to” manual for managing television productions more effectively with your agency and the film production company. The manual also includes an industry glossary to demystify the technical jargon associated with television production.
Review the process from brief to broadcast dubs
The Television Production Workshop takes you through every step of the TVC production process, informing you of what happens, the cost considerations and providing you with a checklist to ensure everything you learn can be implemented on all future productions.
Ideal for marketers from executives to directors
Get insights only production insiders ever find out, industry tips on talent negotiations, visual effect options and benchmark shoot costs. Over 30 years of production experience in just 3.5 hours.
P3Media Workshops 2008
Melbourne - Tuesday February 26
Sydney - Thursday February 28
Get an overview of the media landscape, a snapshot of individual media categories
with real examples of best practice and innovation and future opportunities ranging from ideas just around the corner to the limits of what is possible within the next 5 years. Speakers include:
Television – Damien Keogh, National Sales Director, MCn
Newspapers – Stephen Tait, Commercial Director, The Australian
Radio – Chris Dawson, Network Strategy Manager, The Australian Radio Network
Outdoor – Charles Parry Okeden, CEO, Consumer Channel Networks
Magazines – Jane Nichols, Group Director of Advertising, News Magazines
Online – Ed Smith, Chief Commercial Officer, News Digital Media
Integration – Andrew McNally, Integration Sales Director, Newsnet
P3Digital Workshops 2008
Melbourne - Tues March 18
Sydney - Thurs March 20
Get an overview of the online media & advertising landscape, identify current trends
and major digital opportunities, learn how to set and measure digital objectives
and how to effectively integrate digital within the media mix. Program includes:
1. Introduction to the digital media landscape in Australia Russell Easther, Business Director, P3Digital
2. How to set online advertising objectives Lachlan Brahe, Managing Director, emitch Sydney
3. Critiquing the major digital channels opportunities Russell Easther, Business Director, P3Digital
4. Integrating online into the overall media mix of a campaign Ed Smith, Chief Commercial Officer, News Digital Media
